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San Franpsycho and Mill get the Street Seen once-over

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caitlin@sfbg.com

STREET SEEN "People were like, we wanna wear some clothing from you guys," San Franpsycho owner Christian Routzen tells me from the behind the counter of his DIY brand's newish (it's seven months old) location on newly-trendy Divisadero Street. "But we didn't make clothing."Read more »

Celebrate National Toy Store Day at some of our fave local shoppes

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There’s perhaps nothing in your life that will ever get you as excited as when you a youngster with a toy trip trip on your schedule. Not even the Giants winning the World Series twice in three years or scoring free VIP tickets to Outside Lands can come close to eliciting that brain-paralyzing gush of euphoria and innocent bliss.Read more »

Cheap basics, side of rainbow magic: Uniqlo's full-size store opens this week

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"We're trying to impress you with the amount of colors we have for socks," says Aldo Liguori, Uniqlo global director of corporate PR as he guides us through his Japanese clothing brand's soon-to-be-open San Francisco store. There are indeed, a lot of sock colors. The three-story Union Square space is home to many wonders, however. Walls of affordably-priced cashmere sweaters, a magic mirror, color-shifting staircases, heat-generating clothing, and -- perhaps most compelling to your reporter -- a $9.90 special on "Japanese engineered denim."

They have eggplant, dark gold, forest-colored jeans. An autumn palette rainbow. Grab them while they last. "They are manufactured in ChIina," said Liguori in a reserved cadence befitting a person whose office is in the Minato ward of Tokyo. "But to Uniqlo Japanese standards." Read more »

3D knits, canapes, moving mannequins: Shots from Fashion's Night Out

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Shots by Bowerbird Photography

Models and mannequins started to blend together. Downtown SF was abuzz with fashion frenzy on Thursday for Fashion's Night Out -- a multi-store extravaganza taking place in urban areas across the country.

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Is it hot in here, or is that just Maru? Uniqlo brings techy wonderclothes, cult cat to SF

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It was a foggy, sloppy evening in Golden Gate Park, and I was activating my gloom-whine during our walk to Pasquale's but then: HEATTECH. Thanks Uniqlo! Your Union Square pop-up, and impending West Coast flagship store opening, half-translated catch phrases, mega-cheap Hiroshima-born line of basic clothing, and all, saved my dinner date. Read more »

Never underestimate the importance of lube: Fetish fashionista Seven Mitchell on life in latex

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Modeling by Karma Zabetch

“I have to tell my grandma I make clothes for rock stars.”

The Tenderloin neighborhood's vivid street culture and its residents' bold use of alternative sexuality makes it a perfect home for fetish designer and performer Seven Mitchell. Mitchell, a six-foot tall beauty, is a latex designer at Mr. S Leather, not to mention the host of Ice Queen Sundays, a weekly drag and performance night at Truck.

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Street Threads: Look of the Day

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Ariel Soto-Suver was strolling Sunday Streets in the Mission -- its home every first Sunday this summer, did you hear? -- when she happened across some perfect examples of SF summer weekend chic. Read more »

Street Threads: Look of the Day

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Guardian street fashion photog Ariel Soto-Suver was on the scene at Bayview Opera House's Saturday summer concert series. The al fresco community fete was packed with rows of organic kale and college prep tutors -- but also fashion. Read on for braided Renee's style philosophy -- and check out Soto-Suver's shots of Elwood from earlier this week.  Read more »

Street Threads: Look of the Day

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SFBG street fashion photog Ariel Soto-Suver was on the scene at Bayview Opera House's Saturday summer concert series. The al fresco community fete was packed with rows of organic kale and college prep tutors -- but also fashion. Read on for fresh 'fits. Read more »

Save Adobe Books?

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Adobe Books owner Andrew McKinley didn't have to think long when I asked him the corniest question of our interview, occasioned by the announcement that his store was in serious danger of having to close. Question: if you had to choose one book to describe your situation, what would it be? "It reminds me of The Last Picture Show by Larry McMurty," McKinley gamely responded. "It's about a movie theater in a small Texas town that's dying out."

But! ask Mission District bibliophiles. Can Adobe Books be saved? The answer, according to McKinley, lies in whether you have a buddy with $60,000 to save the future of SF books -- or better yet, $3 million. Read more »